Grasping the changing consumption trends caused by the Covid-19 epidemic, Mcredit - launched a credit card product to promote business activities, especially in the field of online shopping and convenience payment services.
![](https://static.wixstatic.com/media/836f4b_d3af76c774774f118367699ce89666c4~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/836f4b_d3af76c774774f118367699ce89666c4~mv2.jpg)
Time: August 2020
Description: Event Online Launching
Responsibilities:
- Responsible for the end-to-end design and execution of strategic campaigns including concept ideation, media and demand planning, go-to-market strategy, and budget planning. - React fast to mid-campaign performance and optimize in between campaign activities. - Work with all key stakeholders and supporting functions - Manage reporting and analysis across marketing campaigns
Technologies used: Digital platform/ KOLs & Influencers/ Press
Content Video
KOLs referral
![](https://static.wixstatic.com/media/836f4b_2293415dea6047ac9ea50237fd53b8f1~mv2.jpg/v1/fill/w_756,h_756,al_c,q_85,enc_auto/836f4b_2293415dea6047ac9ea50237fd53b8f1~mv2.jpg)
Page hot
![](https://static.wixstatic.com/media/836f4b_467bd36ce49e4b5088ec1c88a92673b3~mv2.png/v1/fill/w_570,h_798,al_c,q_90,enc_auto/836f4b_467bd36ce49e4b5088ec1c88a92673b3~mv2.png)
Detailed report
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